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Eastern Europe
Over the past 30 years, we've built a deep understanding of the Eastern European market, grounded in hands-on expertise and strong supplier partnerships. This allows us to offer tailored solutions for the specific demands of these diverse markets.
Our team in Barendrecht plays a key role here, with colleagues from various regions across Eastern Europe, each bringing first-hand experience of their home markets. That local insight, paired with three decades of expertise, lets us serve these markets like no one else.
From quality control to packaging and logistics, we ensure every product meets the highest standards, with speed and reliability. To keep produce at its freshest, we work with direct routes from origin to destination and consolidate mixed loads at our facility in the Netherlands, keeping lead times short and delivering premium produce in optimal condition.
Curious what we can do for you?
Middle East
Hoofdman Roodzant supplies retailers, wholesalers and food service providers across the Middle East with strong focus across the Gulf countries — including Saudi Arabia, United Arab of Emirates, Qatar, Oman, Iraq and Jordan.
Our in-house specialists know these markets inside and out. With local language skills and direct relationships across the region, we provide consistent, year-round supply of premium produce from origin to destination.
We work with a select group of major clients and focus on becoming a reliable part of their supply chain. Not the broadest offer, but the right one.
Looking for an experienced partner in the Middle East? Get in touch.
Asia
Hoofdman Roodzant serves retailers, wholesalers, e-commerce platforms, food service providers and industry partners across Asia including Malaysia, Singapore, Turkey, Thailand, Vietnam, Indonesia, Philippines, China, Hong Kong, Taiwan, South Korea, Japan , India and Bangladesh.
Asia requires consistent premium quality and reliable supply. We know the region. With colleagues on the ground in Singapore and beyond, we know what buyers expect, and we have the sourcing network to deliver it — year-round.
Want to know more about our Asia programme?
Africa
Africa is a growing focus market for us. We're steadily expanding our presence in the region, sourcing from countries including South Africa, Kenya and Madagascar, alongside our own cultivation in South Africa. Depending on the product and market requirements, we ship both by sea container and by air freight, giving us flexibility in lead time and volume. We bring the same commitment to consistent quality, reliable supply and close customer relationships that defines our approach across all the markets we serve. As local demand grows and supply chains develop, we're investing in the partnerships and sourcing network needed to serve the market well — now and in the years ahead.
Want to know about the options in Africa?